The UX Disaster: Case Study of Design Failures

We often talk about customer loyalty in abstract terms, but for many of us, it’s a very real decision. We’ve all had personal experiences with brands we’ve used for years where the relationship reached a breaking point, not because the product was bad, but because the user experience was unbearable. We literally saw our wallets choose a competitor in that moment. This post will detail those turning points, walking you through the frustrating design flaws that pushed us away.

It’s a first-hand account of how a company's poor CX became a competitor's gain, serving as a powerful lesson in why UX is the ultimate deal-maker or deal-breaker.